About Rock Your Red
Rock Your Red is a nonprofit company with a mission to educate, encourage, and empower men and women about cardiovascular diseases. Our goal is to raise awareness about the importance of heart health and provide resources and tools to help people take control of their cardiovascular health. Our team of experts is dedicated to providing accurate and up-to-date information about heart disease, its risk factors, and ways to prevent it.
We aim to significantly improve the cardiovascular health and wellbeing of the members of our community through education, awareness, training, support, and services to reduce the lives lost to cardiovascular diseases. We provide free preventive education and services to our heart community to reduce the overall death rate by 10%. Our goal is to significantly improve the cardiovascular health and wellbeing of the members of our community through education, awareness, training, support, and services to reduce the lives lost to cardiovascular diseases.
Rock Your Red is celebrating its 10th year of providing health services to our community via health events, educational events, health fairs, and more.
Meet Our Founder
Denyse began “Rock Your Red” with an event to Empower, Educate and Encourage Women and Men on Heart and Stroke diseases. Eleven years ago, Denyse underwent open heart surgery for a congenital heart disease. As a result of her traumatic experience, she can share with women and men the warning signs of heart disease. Denyse’s passion is to spread awareness for a Healthy Heart and to reduce cardiovascular disease deaths one heartbeat at a time. Denyse’s “Why” in Life is her family.
Meet Our Board Members
Meet Jan, as the VP of Sales at Corinthian Title, she provides Title resources to the Real Estate community in Riverside County since 2004.
Jan’s dedication to her community extends beyond her profession. She serves as Chairman of the Board at Southwest Healthcare, Rancho Springs Hospital/Inland Valley Hospital, demonstrating her commitment to healthcare services. She received a nomination for the Temecula Valley Chamber of Commerce 2023 Citizen of the Year.
Jan contributes her time on the Executive Board of Safe Family Justice Centers. This organization provides services to victims of crime.
She holds a significant role as Scholarship Chair, Past CEO and Advisory Board of Professional Women’s Roundtable. PWR empowers women through mentoring and networking. She has served on the Leadership of Women’s Council of Realtors and received the prestigious Joan Sparkman Unity Award.
Continuing health education, Jan supports the AHA through Rock Your Red, spreading awareness and knowledge about cardiovascular health and stroke diseases.
Most importantly, Jan treasures her family and friends. She is married and has four adult children and five grandchildren. She enjoys travel, cooking, and sharing great wine with friends.
Steve Wilson, DBIA, is a Principal at HMC Architects with over 25 years of experience in healthcare facility design, project management, and civic and educational projects. He has led major hospital replacement and renovation projects for prominent healthcare providers such as Kaiser Permanente, Scripps Health, Cedars-Sinai, and the Veterans Affairs, including international healthcare developments.
Steve is a strong advocate for healthcare, leveraging his leadership to build collaborative, high-performing teams that consistently deliver cost-effective, on-schedule results. His expertise spans consultant coordination, planning, agency reviews, and construction administration on projects valued up to $650 million.
Passionate about the transformative power of healthcare design, Steve is committed to enhancing patient, family, and community outcomes through innovative, human-centered environments. He also supports public health education through initiatives like Rock Your Red, promoting heart and stroke awareness to save lives.
Lori Hoopingarner is a licensed Financial Advisor and Wealth Manager with Confluence Wealth Management Group – A private wealth advisory practice of Ameriprise Financial Services, LLC / An Ameriprise Private Wealth Advisory Practice since 1997. She loves helping her clients transition to, and successfully living in, retirement. She holds the Chartered Retirement Planning Counselor (CRPC) and Accredited Portfolio Manager Advisor (APMA) designations.
Lori experienced a massive stroke in 2015. Thankfully her husband, a retired Fire Captain, spotted her symptoms very early and got her immediate care. Since then, she has been a strong community advocate for stroke and cardiovascular awareness, speaking at all the local hospitals in addition to many stroke events. She’s also raised a record-breaking amount of money as the passion speaker for the Riverside American Heart and Stroke Associations Rock Your Red event.
Lori’s dedication to the community is clearly shown by all the volunteer work she is involved in. She currently sits on the governing board for Southwest Healthcare because she realizes how valuable good healthcare is to the community. She is an Advisor to Professional Women’s Roundtable (PWR) and was a Past CEO and board member for 12 years. She was the CEO for PWR when they received the Murrieta Chamber of Commerce’s Non-Profit of the Year award. She also sits on several PWR committees including their scholarship committee, the Joan Sparkman Award dinner committee, and she has been a judge for several years for the Joan Sparkman Award.
Lori is married to her husband, Darren, of 27 years and they have three children. She values her family time, and she enjoys traveling to sunny spots, reading, and organic vegetable gardening.
Katherine Baca, MSN, RN, PHN, TVH Cardiac Program Manager
Our Heartfelt Impact
Testimonials
Rock Your Red 2025 – A Life-Changing Experience!
❤️ Rock Your Red 2025 – A Life-Changing Experience! ❤️ What an incredible and powerful event! Rock Your Red 2025 was nothing short of life-changing, filled with knowledge, inspiration, and a deep commitment to heart health awareness. ❤️A huge thank you to Denyse Wilson, Realtor, CRS , the powerhouse behind this event, for creating a space where education, awareness, and empowerment come together to make a real difference. Your dedication to heart health and advocacy is nothing short of amazing!